Brittany Campbell

Merchant Brand Guide

Groupon Merchant Brand Guide

marketing-brand-guide

THE BRIEF

Due to the growth of the Merchant Design Team, Groupon needed an internal website where all guidelines and assets could be accessible to new designers. In addition to guidelines and downloads, there needed to be an archive where previously designed collateral could be displayed. Since the site will be used by both marketing and design employees there should be a call to action for non-designers to submit a design request.

Art director:
Jamie Blass

Designer:
Brittany Campbell


FINAL DESIGN

Check out the guidelines.

logo
photography
sellsheets
brochure